CLÉ DE PEAU BEAUTÉ

The Lipstick Collection + Multiple Campaigns

As Lead Designer, I played a key role in the concept and production of video and photography assets for multiple Clé de Peau Beauté product campaign launches. I translated these visuals into digital designs for the brand’s website, email, organic social, and paid media.

Notable collections I worked on include The Lipstick Collection, Foundation, UV Protection, and The Holiday Collection. I designed a variety of assets, including:

• On-site graphics – homepage banners, PLP banners, fly-out banners, PDP assets, emails, and SMS.

• Paid & organic social – always-on middle-funnel media (static and animated GIFs) for Facebook, Instagram, YouTube, and Pinterest.

• Retail banners – custom designs for Amazon and high-end retail platforms.

Through a refined and strategic design approach, I helped bring Clé de Peau Beauté’s luxury campaigns to life across multiple digital touchpoints.

MY ROLE: LEAD DESIGNER
CREATIVE DIRECTOR: JAMIE GONZALEZ

DESIGN | CREATIVE TREATMENT | POST-PRODUCTION